PMG Digital Made for Humans

Esports Advertising and How Brands Can Get in the Game

1 MINUTE READ | June 28, 2018

Esports Advertising and How Brands Can Get in the Game

Author's headshot

Bradley Cooper, Senior Content Writer

Bradley Cooper is the founder and CEO of ContentP, a content creation company. She’s been a content marketer for over 10 years and has written for PMG, Forbes, Entrepreneur, Inc, and many other publications on blogging and website strategy.

Set to attract over 380 million fans in 2018 and easily generate over $1.4 billion in revenue by 2020, the global esports frenzy is just getting started, but with a laundry list of big players, moving parts, and preferential platforms to consider, esports can be pretty confusing to understand and even more complicated to get into.

To guide brands through the complexity of the esports ecosystem, our esports advertising white paper outlines what marketers and brands need to know about the esports industry, key audience insights and more importantly, how brands can capitalize on this emerging industry’s current advertising opportunities.

Why Do People Want to Watch Esports?

Ranging from esports influencer partnerships, custom content, strategic media buys and experiential live events — there’s a way for every brand to be apart of esports’ explosive growth. For marketers looking for new ways to reach the ever-elusive young consumer, we recommend exploring the esports ecosystem and learning how your brand can get in the game by downloading our esports advertising white paper today.

Stay in touch

Bringing news to you

Subscribe to our newsletter

By clicking and subscribing, you agree to our Terms of Service and Privacy Policy


Related Content

thumbnail image

Get Informed

What to Expect During Big Tech’s Big Week

5 MINUTES READ | July 27, 2020

thumbnail image

Get Informed

Cases Surge, Businesses Decide What To Do Next

4 MINUTES READ | July 6, 2020

thumbnail image

Get Informed

COVID-19 Crisis: Podcasting Surges & More Consumer Insights

12 MINUTES READ | May 20, 2020

thumbnail image

Get Informed

COVID-19 Crisis: Moving (Cautiously) Forward

8 MINUTES READ | May 8, 2020

thumbnail image

Get Informed

COVID-19 Crisis: Identifying the Best Path Forward

9 MINUTES READ | April 24, 2020

thumbnail image

Get Informed

COVID-19 Crisis: Early April Consumer Insights Across Verticals

11 MINUTES READ | April 15, 2020

thumbnail image

Get Informed

COVID-19 Crisis: The World is Getting More Creative

7 MINUTES READ | April 10, 2020

thumbnail image

Get Inspired

COVID-19 Crisis: Consumer Insights Across Verticals

10 MINUTES READ | April 1, 2020

thumbnail image

Get Informed

COVID-19 Crisis: Week 2 Industry Insights

13 MINUTES READ | March 27, 2020

ALL POSTS